Logos. In the beginning was the Word Logos as a principle was first used by the obtuse Heraclitus, but it has more meanings than a cat has lives. I like to view it as the Greek version of karma, not the only way in which Heraclitus resembles the thinkers in India. Still an item of debate and exposition but far above my pay grade. Look at logos on the Wiki or check the Stanford Encyc of Philosophy search logos